LinkedIn Ads feature the best B2B targeting on the planet, at massive scale, but they're unapologetically expensive which means that any inefficiency punishes the marketer. AJ Wilcox will show you how to reach your ideal target audience, both scalably and efficiently. In this webinar we'll explore:

  • Who should and shouldn't advertise on LinkedIn

  • Pros and cons of each ad format

  • How to leverage LinkedIn's different targeting options

  • And more!

Course curriculum

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