Social data yields incredible value for organizations and brands; however, determining how to harness all of the data, and how to get started can seem daunting in the ever-evolving digital landscape.

You will learn:

  • An overview of the social listening process

  • How listening is more than what consumers say on your social accounts

  • How social listening benefits your engagement and overall strategy

  • Tips & best practices that you can implement right away to listen and use that data in your engagement and strategy

Course curriculum

    1. Social Listening as Part of Your Strategy

    2. Handout: Webinar Presentation Slides

    1. All NISM Webinars (Past and Upcoming)

    1. Quiz

About this course

  • $7.99
  • 4 lessons
  • 1 hour of video content
  • 1 CEU

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