Join us for an engaging panel discussion featuring four dynamic social media professionals—Kate Speer, Ryan Philbrick, Rafael Matos, and Paulette O’Leary—each certified through the National Institute for Social Media (NISM) and actively shaping the future of digital communication in their unique sectors.

In this candid conversation, panelists will share their career journeys, the challenges they’ve faced, and how their certification and involvement in the NISM community have influenced their growth. From building personal brands and managing cybersecurity risks to engaging students in higher ed and navigating nonprofit communications, each strategist brings a fresh perspective and practical advice for those looking to strengthen their place in the marketing landscape.

Whether you're new to the industry or a seasoned pro, you'll leave with actionable insights, relatable stories, and maybe even a fun fact or two about our panelists.

What we’ll cover:

  • Career lessons and strategic takeaways from a variety of industries

  • Advice for marketing professionals looking to grow their careers—and protect their brands

  • Real talk on personal branding, people-first engagement, higher ed challenges, nonprofit insights, and more

  • How and why each panelist pursued the Social Media Strategist certification

  • Real stories, honest advice, and a look behind the curtain at the professionals putting strategy into social

Course curriculum

    1. Strategic Voices: Career Insights from Certified Social Media Strategists

    1. Handout: Strategic Voices: Career Insights from Certified Social Media Strategists

    2. All NISM Webinars (Past and Upcoming)

    1. Quiz - Strategic Voices: Career Insights from Certified Social Media Strategists

About this course

  • $7.99
  • 4 lessons
  • 1 hour of video content
  • 1 CEU

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What attendees are saying:

5 star rating

Excellent discussion! Great class!

eileen mulvey

I thoroughly enjoyed hearing the panelists discuss the diverse paths that led to their current roles. It was so interesting to learn about their unique journ...

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I thoroughly enjoyed hearing the panelists discuss the diverse paths that led to their current roles. It was so interesting to learn about their unique journeys and the valuable insights they discovered along the way. I particularly appreciated their willingness to talk about times in their lives where they weren't so sure but how being open, networking and connecting, seeking opportunity in their communities and continuing to learn eventually moved them forward to a better place. I also very much appreciate the NISM monthly webinars!

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