Don’t get caught responding slowly to a bad situation.

In the fast-paced world of social media, responsible marketers, social media strategists, and business owners understand the value of having a response plan in place before you need to use it.

This short course is taught by Margaret C. Stewart, Ph.D., a professional expert in social media and strategic communication. The stages of crisis management are reviewed, as well an overview of the STREMII Model and how to implement it in your business.

By the end of this course, you will be able to:

  • Describe STREMII and explain the model’s six phases

  • Demonstrate the purpose of each of the phases of STREMII and distinguish how Social Listening and Engagement support each of the phases of the model

  • Integrate STREMII into your organization’s crisis plan, crisis communication and social media strategy

Course curriculum

    1. A Message from Your Instructor

    1. STREMII Module 1

    2. NISM STREMII Short Course Module 1 Template

    3. Module 1 Quiz

    1. Social Listening & Engagement in STREMII

    2. NISM STREMII Short Course Module 2 Template

    3. Module 2 Quiz

    1. STREMII Module 3

    2. NISM STREMII Short Course Module 3 Template

    3. Module 3 Quiz

    1. Examples of STREMII

    2. Module 4 Quiz

    1. Survey Link

About this course

  • $69.00
  • 13 lessons
  • 2.5 hours of video content