National Institute for Social Media

This is an excellent, clear, and detailed overview of social listening. It's a valuable course for those who are starting out with social listening or wish to expand their current strategy in this area. The instructor provides great examples and case studies, along with supplemental resources and materials to continue learning after the course is finished. I had some actionable takeaways that I could implement by the end of this course.

This course was exceptional in delivering actionable tasks to help aid your current social listening practice or develop a new one. I really appreciated the case studies that were used to delve into how social listening has helped specific brands and organizations. The course was on par with those I took while majoring in marketing in college.

This course delivers an easily consumable understanding of social media listening. It is packed with relatable real-life examples, as well as an extensive list of resources. I learned plenty from investing my time in taking this course, and would highly recommend it to anyone just beginning, or that is new to the topic of social listening altogether. The instructor, Dr. Margaret Stewart delivered a smooth and clear explanation of the topic in a way that was clear to understand. It is very evident she is an expert in this topic.