Are you tired of the meaningless social metrics that fill up reports? Do you wish you could focus on results and knowing what to do based on that data? Or, are you simply overwhelmed with data and want a place to start?

Matt breaks down social media metrics into understandable, practical, and useful measurements that will inform decisions and reactions.

In this webinar Matt will walk you through:

  • Establishing clear definitions

  • Mapping the intended campaign progression

  • Establishing key measurementsa & associating causal factors

  • Building a plan for improvement

Course curriculum

    1. Turn Social Media Metrics into Action: Part 1

    1. Turn Social Media Metrics into Action: Part 1 (Handout)

    2. All NISM Webinars (Past and Upcoming)

    1. Qui - Turn Social Media Metrics into Action: Part 1

About this course

  • $7.99
  • 4 lessons
  • 1 hour of video content
  • 1 CEU

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What professionals are saying

5 star rating

Social Media Analyst left speechless

Rebecca McKeown

I was absolutely astounded by all of the information Matt delivered in this part 1 presentation. One of the comments left by another audience member indicate...

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I was absolutely astounded by all of the information Matt delivered in this part 1 presentation. One of the comments left by another audience member indicated this was the best information she has received in 5 years. I have been a social media marketer and analyst for over 10 years now, and this undoubtedly was the most attention I have ever paid to a presenter. That doesn't even take into account the number of times I paused and replayed certain parts of the recording! I was hesitant to actually pay to watch the recording but it was the best investment I made in 2023, and I cannot wait to join for part 2. Double-handed high five from Buffalo, New York!

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